White Box Server Market

White Box Server Market

White Box Server Market Forecasts to 2028 – Global Analysis By Business Type (Enterprise Customers, Data Centers), Processors (Non-X86 Servers, X86 Servers) and By Geography

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Published: 2022 ID: SMRC20402

This report covers the impact of COVID-19 on this global market

Years Covered


Estimated Year Value (2021)

US $13.20 BN

Projected Year Value (2028)

US $49.00 BN

CAGR (2021 - 2028)


Regions Covered

North America, Europe, Asia Pacific, South America, and Middle East & Africa

Countries Covered

US, Canada, Mexico, Germany, UK, Italy, France, Spain, Japan, China, India, Australia, New Zealand, South Korea, Rest of Asia Pacific, South America, Argentina, Brazil, Chile, Middle East & Africa, Saudi Arabia, UAE, Qatar, and South Africa

Largest Market

Asia Pacific

Highest Growing Market

North America

According to Stratistics MRC, the Global White Box Server Market is accounted for $13.20 billion in 2021 and is expected to reach $49.00 billion by 2028 growing at a CAGR of 20.6% during the forecast period. A computer structure in large data centers is referred to as a white box server. White Box Servers are an assembly of randomly picked hardware from the market and are not publicized w.r.t any brand. The white box servers are mainly data centers that are commonly found in large enterprises. ODMs are responsible to manufacture/supply such servers. Major operating systems like Windows Server and Red Hat Enterprise Linux along with visualization software can be run on a white box server. White Box Servers are beneficial for large enterprises as it helps in cost-saving and is easy to maintain and provide technical support. There are various benefits of using white box servers such as customizations, ease of maintenance, and support as they provide high availability and lower the risk of unexpected downtime. The white box servers have various form factors such as rack & tower servers, blade servers, and density-optimized servers. These servers are predominantly used in data centers and OEMs.

Market Dynamics:


Upsurge in Data Centers and Cloud Computing

The rapid rise in demand for public cloud services has prompted cloud providers to engage in fierce competition for the best pricing terms to win over end-users. With a larger priority on reducing both capital and operational expenditures, it doesn’t make sense for many companies, especially hyperscalers (cloud giants like Google or Amazon), to continue paying a premium for OEM servers in the face of viable, inexpensive alternatives. Increase in internet usage and networking globally has increased the demand for more cloud space, which further propels the demand for more data centers and subsequently, fuel the demand for market growth.


Original Design Manufacturers Limited Service 

The major restraints of the global market business are the restricted or low scope from the ODMs. The full form of ODM is "Original Design Manufacturers," and it can pose a huge restriction to replace it with the OEMs. Hence, these factors can hinder market growth in the upcoming years. Moreover, factors such as Odms' limited service and support capabilities and lack of channel partner skills that affect enterprise business are anticipated to further hamper the growth of the market.


Expansion of IT infrastructures

White box server is incisive IT infrastructures to gather the needs of the next-generation datacentre. As corporations change their business and move operations to the cloud, they are accepting it for superior nimbleness, abridged costs, and greater operational effectiveness. These servers are beneficial for large enterprises as it helps in cost-saving and is easy to maintain and give technical support. Moreover, various technological advancements, such as the construction of energy-efficient green data centers for controlling carbon emissions and electricity consumption, are also creating a positive outlook for the market. The increasing number of data centers, the growing use of diagnostic applications to normalize physical and virtual servers, and the expansion of IT infrastructure within dissimilar developing countries are fueling the growth of the market across the globe.


Less Reliable

The major threat for the market is that its several components have very low redundancy. Also, they are currently less reliable than the present OEM servers. If the manufacturers develop a cost-effective and reliable solution, then the market will flourish.

Rack and tower server segment is expected to be the largest during the forecast period

The growth of the segment can be attributed to the deployment of rack and tower servers in traditional IT environments. Moreover, these servers offer the necessary level of performance adequate for IT processes and are significantly cheaper than other server types, which are estimated to help the segment maintain dominance throughout the forecast period.

The Density-Optimized Servers segment is expected to have the highest CAGR during the forecast period

Due to increased usage of density-optimized servers by hyperscale data centers. Density-optimized servers are addressing an increasing number of web and HPC workloads for customers that require a balance of OPEX (power, space) with overall system throughput. Density-optimized servers are designed for large-scale data center environments with streamlined systems designs that focus on performance, energy efficiency, and density. These systems are typically deployed in fully assembled rack configurations. Its examples include e-commerce, cloud computing, online game hosting, social networking sites, dedicated hosting, Hadoop, and high-performance computing (HPC).

Region with highest share:

The Asia Pacific is projected to hold the highest market share, owing to the increasing presence of cloud service providers in APAC, increasing adoption of mobile devices and digital services boosting the demand for data centers to support varying consumer and enterprise needs. There are several reasons behind the growth of the Asia-Pacific data center industry such as the increasing number of internet users, the increasing need for an infrastructure refresh in older data centers, the growing role of data sovereignty as data privacy laws mature in Southeast Asia. Large enterprises in APAC also expected to adopt market in the coming years.

Region with highest CAGR:

North America is projected to have the highest CAGR because the growing utilization of ICT technologies and digitalization of enterprises are transforming the traditional IT environment. Furthermore, the emerging economies are highly adequate in the highest number of data center facilities hosting some of the biggest data centers around the globe are the factors that will further boost the growth of the market in the region.

Key players in the market:

Some of the key players profiled in the White Box Server Market include Celestica Inc, Cisco Systems, Inc, Compal Electronics, Dell Inc, Delta Products Corp, Foxconn Electronics Inc, Hewlett Packard Enterprise Development LP, Huawei Technologies Co., Ltd, IBM Corp., Inspur Technologies Co., Ltd, Inventec Corporation, Lenovo Group Ltd, Lite-On Technology Corp, MiTAC Holdings Corp, Penguin Computing Inc, Quanta Computer Inc., Super Micro Computer Inc, Wistron Corporation, Google Corp. Microsoft Corporation

Key developments:

In March 2016: Google Inc. (U.S.) contributed designs for its high-voltage server racks to the non-profit Open Compute Project Foundation, an effort to share designs for data-enter equipment that has changed the balance of power in the computer hardware industry.

In April 2021: Microsoft Corporation (Azure) (U.S.) planned to build two data centers in the U.K. in 2016. Amazon Web Services, Inc. (U.S.) also planned to build data center in London

In In July 2016: Lenovo Group Ltd. (U.S.) established a joint venture agreement with LCFC (Hefei) Electronics Technology, Compal Electronics (Taiwan) is expected to start production for servers

Business Types Covered: 
• Enterprise Customers
• Data Centers

Operating Systems Covered:
• Linux Operating System
• Unix Operating System
• Windows Operating System 

Processor’s Covered:
• Non-X86 Servers
• X86 Servers
Components Covered:
• Hard Drive
• Memory (Random Access Memory (RAM))
• Motherboard
• Network Adapter
• Power Supply Device
• Processor
• Server Case/Chassis

Form Factors Covered:
• Blade Servers
• Tower Servers
• Density-Optimized Servers
• Rack-Mount Servers
• Whole Cabinet Servers
• Embedded
• Workstations
• Graphics Processing Unit (GPU) Servers

Applications Covered:
• Notebook
• Desktop Machine
• Control Box
• Cloud Service Provider
• Telco Service Provider
• Enterprise

Sales Channels Covered:
• Distributor
• Direct Sales

Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan       
o China       
o India       
o Australia 
o New Zealand
o South Korea
o Rest of Asia Pacific   
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa
o Saudi Arabia
o Qatar
o South Africa
o Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2020, 2021, 2022, 2025 and 2028
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements

Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
o Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary   
2 Preface   

 2.1 Abstract  
 2.2 Stake Holders  
 2.3 Research Scope  
 2.4 Research Methodology  
  2.4.1 Data Mining 
  2.4.2 Data Analysis 
  2.4.3 Data Validation 
  2.4.4 Research Approach 
 2.5 Research Sources  
  2.5.1 Primary Research Sources 
  2.5.2 Secondary Research Sources 
  2.5.3 Assumptions 
3 Market Trend Analysis   

 3.1 Introduction  
 3.2 Drivers  
 3.3 Restraints  
 3.4 Opportunities  
 3.5 Threats  
 3.6 Application Analysis  
 3.7 Emerging Markets  
 3.8 Impact of Covid-19  
4 Porters Five Force Analysis   

 4.1 Bargaining power of suppliers  
 4.2 Bargaining power of buyers  
 4.3 Threat of substitutes  
 4.4 Threat of new entrants  
 4.5 Competitive rivalry  
5 Global White Box Server Market, By Business Type   
 5.1 Introduction  
 5.2 Enterprise Customers  
  5.2.1 Small and Medium-Sized Enterprise (SME)    
  5.2.2 Large Enterprises    
 5.3 Data Centers  
6 Global White Box Server Market, By Operating Systems   
 6.1 Introduction  
 6.2 Linux Operating System  
 6.3 Unix Operating System  
 6.4 Windows Operating System  
7 Global White Box Server Market, By Processors    
 7.1 Introduction  
 7.2 Non-X86 Servers  
 7.3 X86 Servers  
8 Global White Box Server Market, By Component   
 8.1 Introduction  
 8.2 Hard Drive  
 8.3 Memory (Random Access Memory (RAM))  
 8.4 Motherboard  
 8.5 Network Adapter  
 8.6 Power Supply Device  
 8.7 Processor  
 8.8 Server Case/Chassis  
9 Global White Box Server Market, By Form Factor   
 9.1 Introduction  
 9.2 Blade Servers  
 9.3 Tower Servers  
 9.4 Density-Optimized Servers  
 9.5 Rack-Mount Servers  
 9.6 Whole Cabinet Servers  
 9.7 Embedded  
 9.8 Workstations  
 9.9 Graphics Processing Unit (GPU) Servers  
10 Global White Box Server Market, By Application   
 10.1 Introduction  
 10.2 Notebook  
 10.3 Desktop Machine  
 10.4 Control Box  
 10.5 Cloud Service Provider  
 10.6 Telco Service Provider  
 10.7 Enterprise  
11 Global White Box Server Market, By Sales Channel   
 11.1 Introduction  
 11.2 Distributor  
 11.3 Direct Sales  
12 Global White Box Server Market, By Geography   
 12.1 Introduction  
 12.2 North America  
  12.2.1 US 
  12.2.2 Canada 
  12.2.3 Mexico 
 12.3 Europe  
  12.3.1 Germany 
  12.3.2 UK 
  12.3.3 Italy 
  12.3.4 France 
  12.3.5 Spain 
  12.3.6 Rest of Europe 
 12.4 Asia Pacific  
  12.4.1 Japan 
  12.4.2 China 
  12.4.3 India 
  12.4.4 Australia 
  12.4.5 New Zealand 
  12.4.6 South Korea 
  12.4.7 Rest of Asia Pacific 
 12.5 South America  
  12.5.1 Argentina 
  12.5.2 Brazil 
  12.5.3 Chile 
  12.5.4 Rest of South America 
 12.6 Middle East & Africa  
  12.6.1 Saudi Arabia 
  12.6.2 UAE 
  12.6.3 Qatar 
  12.6.4 South Africa 
  12.6.5 Rest of Middle East & Africa 
13 Key Developments   
 13.1 Agreements, Partnerships, Collaborations and Joint Ventures  
 13.2 Acquisitions & Mergers  
 13.3 New Product Launch  
 13.4 Expansions  
 13.5 Other Key Strategies  
14 Company Profiling   
 14.1 Celestica Inc.      
 14.2 Cisco Systems, Inc.      
 14.3 Compal Electronics     
 14.4 Dell Inc.      
 14.5 Delta Products Corp.      
 14.6 Foxconn Electronics Inc.      
 14.7 Hewlett Packard Enterprise Development LP       
 14.8 Huawei Technologies Co., Ltd.      
 14.9 IBM Corp.      
 14.10 Inspur Technologies Co., Ltd.      
 14.11 Inventec Corporation      
 14.12 Lenovo Group Ltd.      
 14.13 Lite-On Technology Corp.      
 14.14 MiTAC Holdings Corp.       
 14.15 Penguin Computing Inc.      
 14.16 Quanta Computer Inc.      
 14.17 Super Micro Computer Inc.      
 14.18 Wistron Corporation      
 14.19 Google Corp  
 14.20 Microsoft Corporation  

List of Tables    
1 Global White Box Server Market Outlook, By Region (2020-2028) (US $MN)    
2 Global White Box Server Market Outlook, By Business Type (2020-2028) (US $MN)    
3 Global White Box Server Market Outlook, By Enterprise Customers (2020-2028) (US $MN)    
4 Global White Box Server Market Outlook, By Small and Medium-Sized Enterprise (SME) (2020-2028) (US $MN)    
5 Global White Box Server Market Outlook, By Large Enterprises (2020-2028) (US $MN)    
6 Global White Box Server Market Outlook, By Data Centers (2020-2028) (US $MN)    
7 Global White Box Server Market Outlook, By Operating Systems (2020-2028) (US $MN)    
8 Global White Box Server Market Outlook, By Linux Operating System (2020-2028) (US $MN)    
9 Global White Box Server Market Outlook, By Unix Operating System (2020-2028) (US $MN)    
10 Global White Box Server Market Outlook, By Windows Operating System (2020-2028) (US $MN)    
11 Global White Box Server Market Outlook, By Processors  (2020-2028) (US $MN)    
12 Global White Box Server Market Outlook, By Non-X86 Servers (2020-2028) (US $MN)    
13 Global White Box Server Market Outlook, By X86 Servers (2020-2028) (US $MN)    
14 Global White Box Server Market Outlook, By Component (2020-2028) (US $MN)    
15 Global White Box Server Market Outlook, By Hard Drive (2020-2028) (US $MN)    
16 Global White Box Server Market Outlook, By Memory (Random Access Memory (RAM)) (2020-2028) (US $MN)    
17 Global White Box Server Market Outlook, By Motherboard (2020-2028) (US $MN)    
18 Global White Box Server Market Outlook, By Network Adapter (2020-2028) (US $MN)    
19 Global White Box Server Market Outlook, By Power Supply Device (2020-2028) (US $MN)    
20 Global White Box Server Market Outlook, By Processor (2020-2028) (US $MN)    
21 Global White Box Server Market Outlook, By Server Case/Chassis (2020-2028) (US $MN)    
22 Global White Box Server Market Outlook, By Form Factor (2020-2028) (US $MN)    
23 Global White Box Server Market Outlook, By Blade Servers (2020-2028) (US $MN)    
24 Global White Box Server Market Outlook, By Tower Servers (2020-2028) (US $MN)    
25 Global White Box Server Market Outlook, By Density-Optimized Servers (2020-2028) (US $MN)    
26 Global White Box Server Market Outlook, By Rack-Mount Servers (2020-2028) (US $MN)    
27 Global White Box Server Market Outlook, By Whole Cabinet Servers (2020-2028) (US $MN)    
28 Global White Box Server Market Outlook, By Embedded (2020-2028) (US $MN)    
29 Global White Box Server Market Outlook, By Workstations (2020-2028) (US $MN)    
30 Global White Box Server Market Outlook, By Graphics Processing Unit (GPU) Servers (2020-2028) (US $MN)    
31 Global White Box Server Market Outlook, By Application (2020-2028) (US $MN)    
32 Global White Box Server Market Outlook, By Notebook (2020-2028) (US $MN)    
33 Global White Box Server Market Outlook, By Desktop Machine (2020-2028) (US $MN)    
34 Global White Box Server Market Outlook, By Control Box (2020-2028) (US $MN)    
35 Global White Box Server Market Outlook, By Cloud Service Provider (2020-2028) (US $MN)    
36 Global White Box Server Market Outlook, By Telco Service Provider (2020-2028) (US $MN)    
37 Global White Box Server Market Outlook, By Enterprise (2020-2028) (US $MN)    
38 Global White Box Server Market Outlook, By Sales Channel (2020-2028) (US $MN)    
39 Global White Box Server Market Outlook, By Distributor (2020-2028) (US $MN)    
40 Global White Box Server Market Outlook, By Direct Sales (2020-2028) (US $MN)    
Note- Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.   

List of Figures


Research Methodology

We at Stratistics opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.

Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.

Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.

Data Mining

The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.

Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.

Data Analysis

From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:

  • Product Lifecycle Analysis
  • Competitor analysis
  • Risk analysis
  • Porters Analysis
  • PESTEL Analysis
  • SWOT Analysis

The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.

Data Validation

The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.

We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.

The data validation involves the primary research from the industry experts belonging to:

  • Leading Companies
  • Suppliers & Distributors
  • Manufacturers
  • Consumers
  • Industry/Strategic Consultants

Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.

For more details about research methodology, kindly write to us at info@strategymrc.com

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