Plastic Alternative Packaging Market
PUBLISHED: 2024 ID: SMRC27431
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Plastic Alternative Packaging Market

Plastic Alternative Packaging Market Forecasts to 2030 - Global Analysis By Process (Reusable, Recyclable and Biodegradable), Type (Cellulose-Based Plastics, Starch-Based Plastic, Polylactic Acid, Polyhydroxyalkanoates and Other Types), Application and By Geography

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4.9 (57 reviews)
Published: 2024 ID: SMRC27431

This report covers the impact of COVID-19 on this global market
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Years Covered

2022-2030

Estimated Year Value (2024)

US $6.35 BN

Projected Year Value (2030)

US $18.22 BN

CAGR (2024 - 2030)

19.2%

Regions Covered

North America, Europe, Asia Pacific, South America, and Middle East & Africa

Countries Covered

US, Canada, Mexico, Germany, UK, Italy, France, Spain, Japan, China, India, Australia, New Zealand, South Korea, Rest of Asia Pacific, South America, Argentina, Brazil, Chile, Middle East & Africa, Saudi Arabia, UAE, Qatar, and South Africa

Largest Market

North America

Highest Growing Market

Europe


According to Stratistics MRC, the Global Plastic Alternative Packaging Market is accounted for $6.35 billion in 2024 and is expected to reach $18.22 billion by 2030 growing at a CAGR of 19.2% during the forecast period. Plastic alternative packaging refers to innovative materials and methods designed to replace traditional plastic packaging, aiming to reduce environmental impact and promote sustainability. This type of packaging often utilizes biodegradable, compostable, or recyclable materials derived from renewable sources, such as plant-based polymers, paper, or natural fibers. These alternatives not only help mitigate plastic pollution but also enhance the circular economy by encouraging the reuse and recycling of materials. 

According to a study by Pew Charitable Trusts and SYSTEMIQ, Ltd., the amount of plastic trash that flows into the oceans every year is expected to nearly triple by 2040 to 29 million metric tons, if left unchecked.

Market Dynamics: 

Driver: 

Circular economy trends

As companies increasingly recognize the environmental impact of single-use plastics, innovative materials such as biodegradable films, plant-based polymers, and recycled paper are gaining traction. These alternatives not only reduce reliance on petroleum-based plastics but also minimize waste through design strategies that prioritize reuse and recycling. Furthermore, emerging technologies, such as enhanced composting methods and biomanufacturing, are further supporting this shift by improving the functionality and durability of alternative materials.

Restraint:

Innovation and development costs

The transition to plastic alternative packaging faces significant challenges due to high innovation and development costs. Developing sustainable materials, such as bioplastics or plant-based composites, requires substantial investment in research and development. This includes sourcing raw materials, optimizing production processes, and ensuring that the alternatives meet performance standards comparable to traditional plastics. Small and medium-sized enterprises often struggle to bear these financial burdens, which can hinder their ability to compete with established plastic manufacturers.

Opportunity:

Corporate sustainability initiatives

Corporate sustainability initiatives are increasingly focused on enhancing plastic alternative packaging as a response to environmental concerns and consumer demand for eco-friendly products. Companies are investing in research and development to create biodegradable, compostable, and recyclable materials that can effectively replace traditional plastics. Innovations such as plant-based polymers, mushroom-based packaging, and seaweed-derived materials are gaining traction, providing viable substitutes that reduce dependency on fossil fuels and minimize landfill waste. These initiatives not only help companies meet regulatory requirements and enhance brand reputation but also align with the growing consumer preference for sustainable options.

Threat:

Performance issues

Performance issues in plastic alternative packaging significantly hinder its widespread adoption and effectiveness. Many alternatives, such as bioplastics, paper-based materials, and plant-derived films, often struggle with durability, moisture resistance, and shelf life, which are critical for maintaining product quality. For instance, some biodegradable materials may not provide adequate barrier properties, leading to quicker spoilage or contamination of packaged goods. These alternatives can be more expensive to produce, which impacts their competitiveness against traditional plastics.

Covid-19 Impact: 

The COVID-19 pandemic significantly influenced the landscape of plastic alternative packaging, driving both challenges and innovations. As hygiene concerns surged, demand for single-use plastics initially increased, prompting a temporary setback for sustainable packaging solutions. However, the crisis also heightened awareness of environmental issues, driving both consumers and businesses to seek eco-friendly alternatives. Many companies pivoted towards biodegradable materials and innovative packaging designs, inspired by a growing commitment to sustainability. Ultimately, the pandemic underscored the need for resilient, sustainable practices in the packaging industry, positioning plastic alternatives as vital components in a post-COVID world focused on health and environmental responsibility.

The Biodegradable segment is expected to be the largest during the forecast period

Biodegradable segment is expected to be the largest during the forecast period by offering sustainable solutions that minimize environmental impact. Traditional plastic packaging contributes significantly to pollution and landfill waste, prompting a shift towards biodegradable materials made from renewable resources such as plant starches, cellulose, and biopolymers. These materials are designed to break down naturally in various environments, reducing the longevity of waste and promoting a circular economy. Innovations in biodegradable packaging not only match the functionality of conventional plastics in terms of durability and flexibility but also cater to growing consumer demand for eco-friendly products.

The Polylactic Acid segment is expected to have the highest CAGR during the forecast period

Polylactic Acid segment is expected to have the highest CAGR during the forecast period. Derived from natural resources like corn starch or sugarcane, PLA offers a sustainable solution to traditional petroleum-based plastics, which contribute significantly to environmental pollution. Its production process generates fewer greenhouse gases, making it an eco-friendlier option. As consumer demand shifts towards sustainable practices, businesses are increasingly adopting PLA for various packaging applications, including food containers, bags, and films. PLA not only reduces dependence on fossil fuels but also enhances the circular economy by being compostable under industrial conditions.

Region with largest share:

North America region is anticipated to command the largest share of the Plastic Alternative Packaging Market over the extrapolated period. As businesses, governments, and research institutions unite, they are pooling resources, expertise, and innovative technologies to address the pressing challenges posed by plastic pollution. These collaborations foster the sharing of best practices and facilitate the scaling of sustainable materials, such as biodegradable plastics, hemp-based packaging, and recycled paper products. 

Region with highest CAGR:

Europe region is estimated to witness profitable growth during the projected period. With growing environmental concerns and the urgent need to combat plastic pollution, European authorities have implemented stringent policies aimed at reducing single-use plastics and promoting sustainable alternatives. Initiatives such as the EU’s Single-Use Plastics Directive and various national strategies are encouraging businesses to explore eco-friendly packaging solutions, including biodegradable materials, recycled content, and innovative designs that minimize waste. These regulations not only set clear guidelines for manufacturers but also foster research and development in sustainable materials. These elements are boosting the regional growth.

Key players in the market

Some of the key players in Plastic Alternative Packaging market include Amcor plc, Ball Corporation, BASF SE, Berry Global, Coca-Cola Company, DS Smith, GreenCell Technologies, Mondi Group and Sealed Air Corporation.

Key Developments:

In November 2023, A novel totally biodegradable and recyclable tray made from rice waste was presented by TIPA, a leader in the world of compostable packaging solutions. Because of the unusual pulp composition, the trays can also be disposed of in household compost bins or recycled bins with paper waste.

In February 2022, Hewlett-Packard Company, a US-based information technology company, acquired Choose Packaging for $10 billion. Through this acquisition, HP, Inc. would increase recyclable packaging solutions and promote alternatives to plastic bottles while also advancing HP's more general sustainability objectives. 

Processes Covered:
• Reusable
• Recyclable
• Biodegradable 

Types Covered:
• Cellulose-Based Plastics
• Starch-Based Plastic
• Polylactic Acid
• Polyhydroxyalkanoates
• Other Types

Applications Covered:
• Personal Care
• Food & Beverage
• Healthcare
• Other Applications

Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o UK
o Italy
o France
o Spain
o Rest of Europe
• Asia Pacific
o Japan        
o China        
o India        
o Australia  
o New Zealand
o South Korea
o Rest of Asia Pacific    
• South America
o Argentina
o Brazil
o Chile
o Rest of South America
• Middle East & Africa 
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2022, 2023, 2024, 2026, and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements

Free Customization Offerings: 
All the customers of this report will be entitled to receive one of the following free customization options:
• Company Profiling
o Comprehensive profiling of additional market players (up to 3)
o SWOT Analysis of key players (up to 3)
• Regional Segmentation
o Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary    
     
2 Preface    

 2.1 Abstract   
 2.2 Stake Holders   
 2.3 Research Scope   
 2.4 Research Methodology   
  2.4.1 Data Mining  
  2.4.2 Data Analysis  
  2.4.3 Data Validation  
  2.4.4 Research Approach  
 2.5 Research Sources   
  2.5.1 Primary Research Sources  
  2.5.2 Secondary Research Sources  
  2.5.3 Assumptions  
     
3 Market Trend Analysis    
 3.1 Introduction   
 3.2 Drivers   
 3.3 Restraints   
 3.4 Opportunities   
 3.5 Threats   
 3.6 Application Analysis   
 3.7 Emerging Markets   
 3.8 Impact of Covid-19   
     
4 Porters Five Force Analysis    
 4.1 Bargaining power of suppliers   
 4.2 Bargaining power of buyers   
 4.3 Threat of substitutes   
 4.4 Threat of new entrants   
 4.5 Competitive rivalry   
     
5 Global Plastic Alternative Packaging Market, By Process    
 5.1 Introduction   
 5.2 Reusable   
 5.3 Recyclable   
 5.4 Biodegradable   
     
6 Global Plastic Alternative Packaging Market, By Type    
 6.1 Introduction   
 6.2 Cellulose-Based Plastics   
 6.3 Starch-Based Plastic   
 6.4 Polylactic Acid   
 6.5 Polyhydroxyalkanoates   
 6.6 Other Types   
     
7 Global Plastic Alternative Packaging Market, By Application    
 7.1 Introduction   
 7.2 Personal Care   
 7.3 Food & Beverage   
 7.4 Healthcare   
 7.5 Other Applications   
       
8 Global Plastic Alternative Packaging Market, By Geography    
 8.1 Introduction   
 8.2 North America   
  8.2.1 US  
  8.2.2 Canada  
  8.2.3 Mexico  
 8.3 Europe   
  8.3.1 Germany  
  8.3.2 UK  
  8.3.3 Italy  
  8.3.4 France  
  8.3.5 Spain  
  8.3.6 Rest of Europe  
 8.4 Asia Pacific   
  8.4.1 Japan  
  8.4.2 China  
  8.4.3 India  
  8.4.4 Australia  
  8.4.5 New Zealand  
  8.4.6 South Korea  
  8.4.7 Rest of Asia Pacific  
 8.5 South America   
  8.5.1 Argentina  
  8.5.2 Brazil  
  8.5.3 Chile  
  8.5.4 Rest of South America  
 8.6 Middle East & Africa   
  8.6.1 Saudi Arabia  
  8.6.2 UAE  
  8.6.3 Qatar  
  8.6.4 South Africa  
  8.6.5 Rest of Middle East & Africa  
     
9 Key Developments    
 9.1 Agreements, Partnerships, Collaborations and Joint Ventures   
 9.2 Acquisitions & Mergers   
 9.3 New Product Launch   
 9.4 Expansions   
 9.5 Other Key Strategies   
     
10 Company Profiling    
 10.1 Amcor plc   
 10.2 Ball Corporation   
 10.3 BASF SE   
 10.4 Berry Global   
 10.5 Coca-Cola Company   
 10.6 DS Smith   
 10.7 GreenCell Technologies   
 10.8 Mondi Group   
 10.9 Sealed Air Corporation   
     
List of Tables     
1 Global Plastic Alternative Packaging Market Outlook, By Region (2022-2030) ($MN)    
2 Global Plastic Alternative Packaging Market Outlook, By Process (2022-2030) ($MN)    
3 Global Plastic Alternative Packaging Market Outlook, By Reusable (2022-2030) ($MN)    
4 Global Plastic Alternative Packaging Market Outlook, By Recyclable (2022-2030) ($MN)    
5 Global Plastic Alternative Packaging Market Outlook, By Biodegradable (2022-2030) ($MN)    
6 Global Plastic Alternative Packaging Market Outlook, By Type (2022-2030) ($MN)    
7 Global Plastic Alternative Packaging Market Outlook, By Cellulose-Based Plastics (2022-2030) ($MN)    
8 Global Plastic Alternative Packaging Market Outlook, By Starch-Based Plastic (2022-2030) ($MN)    
9 Global Plastic Alternative Packaging Market Outlook, By Polylactic Acid (2022-2030) ($MN)    
10 Global Plastic Alternative Packaging Market Outlook, By Polyhydroxyalkanoates (2022-2030) ($MN)    
11 Global Plastic Alternative Packaging Market Outlook, By Other Types (2022-2030) ($MN)    
12 Global Plastic Alternative Packaging Market Outlook, By Application (2022-2030) ($MN)    
13 Global Plastic Alternative Packaging Market Outlook, By Personal Care (2022-2030) ($MN)    
14 Global Plastic Alternative Packaging Market Outlook, By Food & Beverage (2022-2030) ($MN)    
15 Global Plastic Alternative Packaging Market Outlook, By Healthcare (2022-2030) ($MN)    
16 Global Plastic Alternative Packaging Market Outlook, By Other Applications (2022-2030) ($MN)    
17 North America Plastic Alternative Packaging Market Outlook, By Country (2022-2030) ($MN)    
18 North America Plastic Alternative Packaging Market Outlook, By Process (2022-2030) ($MN)    
19 North America Plastic Alternative Packaging Market Outlook, By Reusable (2022-2030) ($MN)    
20 North America Plastic Alternative Packaging Market Outlook, By Recyclable (2022-2030) ($MN)    
21 North America Plastic Alternative Packaging Market Outlook, By Biodegradable (2022-2030) ($MN)    
22 North America Plastic Alternative Packaging Market Outlook, By Type (2022-2030) ($MN)    
23 North America Plastic Alternative Packaging Market Outlook, By Cellulose-Based Plastics (2022-2030) ($MN)    
24 North America Plastic Alternative Packaging Market Outlook, By Starch-Based Plastic (2022-2030) ($MN)    
25 North America Plastic Alternative Packaging Market Outlook, By Polylactic Acid (2022-2030) ($MN)    
26 North America Plastic Alternative Packaging Market Outlook, By Polyhydroxyalkanoates (2022-2030) ($MN)    
27 North America Plastic Alternative Packaging Market Outlook, By Other Types (2022-2030) ($MN)    
28 North America Plastic Alternative Packaging Market Outlook, By Application (2022-2030) ($MN)    
29 North America Plastic Alternative Packaging Market Outlook, By Personal Care (2022-2030) ($MN)    
30 North America Plastic Alternative Packaging Market Outlook, By Food & Beverage (2022-2030) ($MN)    
31 North America Plastic Alternative Packaging Market Outlook, By Healthcare (2022-2030) ($MN)    
32 North America Plastic Alternative Packaging Market Outlook, By Other Applications (2022-2030) ($MN)    
33 Europe Plastic Alternative Packaging Market Outlook, By Country (2022-2030) ($MN)    
34 Europe Plastic Alternative Packaging Market Outlook, By Process (2022-2030) ($MN)    
35 Europe Plastic Alternative Packaging Market Outlook, By Reusable (2022-2030) ($MN)    
36 Europe Plastic Alternative Packaging Market Outlook, By Recyclable (2022-2030) ($MN)    
37 Europe Plastic Alternative Packaging Market Outlook, By Biodegradable (2022-2030) ($MN)    
38 Europe Plastic Alternative Packaging Market Outlook, By Type (2022-2030) ($MN)    
39 Europe Plastic Alternative Packaging Market Outlook, By Cellulose-Based Plastics (2022-2030) ($MN)    
40 Europe Plastic Alternative Packaging Market Outlook, By Starch-Based Plastic (2022-2030) ($MN)    
41 Europe Plastic Alternative Packaging Market Outlook, By Polylactic Acid (2022-2030) ($MN)    
42 Europe Plastic Alternative Packaging Market Outlook, By Polyhydroxyalkanoates (2022-2030) ($MN)    
43 Europe Plastic Alternative Packaging Market Outlook, By Other Types (2022-2030) ($MN)    
44 Europe Plastic Alternative Packaging Market Outlook, By Application (2022-2030) ($MN)    
45 Europe Plastic Alternative Packaging Market Outlook, By Personal Care (2022-2030) ($MN)    
46 Europe Plastic Alternative Packaging Market Outlook, By Food & Beverage (2022-2030) ($MN)    
47 Europe Plastic Alternative Packaging Market Outlook, By Healthcare (2022-2030) ($MN)    
48 Europe Plastic Alternative Packaging Market Outlook, By Other Applications (2022-2030) ($MN)    
49 Asia Pacific Plastic Alternative Packaging Market Outlook, By Country (2022-2030) ($MN)    
50 Asia Pacific Plastic Alternative Packaging Market Outlook, By Process (2022-2030) ($MN)    
51 Asia Pacific Plastic Alternative Packaging Market Outlook, By Reusable (2022-2030) ($MN)    
52 Asia Pacific Plastic Alternative Packaging Market Outlook, By Recyclable (2022-2030) ($MN)    
53 Asia Pacific Plastic Alternative Packaging Market Outlook, By Biodegradable (2022-2030) ($MN)    
54 Asia Pacific Plastic Alternative Packaging Market Outlook, By Type (2022-2030) ($MN)    
55 Asia Pacific Plastic Alternative Packaging Market Outlook, By Cellulose-Based Plastics (2022-2030) ($MN)    
56 Asia Pacific Plastic Alternative Packaging Market Outlook, By Starch-Based Plastic (2022-2030) ($MN)    
57 Asia Pacific Plastic Alternative Packaging Market Outlook, By Polylactic Acid (2022-2030) ($MN)    
58 Asia Pacific Plastic Alternative Packaging Market Outlook, By Polyhydroxyalkanoates (2022-2030) ($MN)    
59 Asia Pacific Plastic Alternative Packaging Market Outlook, By Other Types (2022-2030) ($MN)    
60 Asia Pacific Plastic Alternative Packaging Market Outlook, By Application (2022-2030) ($MN)    
61 Asia Pacific Plastic Alternative Packaging Market Outlook, By Personal Care (2022-2030) ($MN)    
62 Asia Pacific Plastic Alternative Packaging Market Outlook, By Food & Beverage (2022-2030) ($MN)    
63 Asia Pacific Plastic Alternative Packaging Market Outlook, By Healthcare (2022-2030) ($MN)    
64 Asia Pacific Plastic Alternative Packaging Market Outlook, By Other Applications (2022-2030) ($MN)    
65 South America Plastic Alternative Packaging Market Outlook, By Country (2022-2030) ($MN)    
66 South America Plastic Alternative Packaging Market Outlook, By Process (2022-2030) ($MN)    
67 South America Plastic Alternative Packaging Market Outlook, By Reusable (2022-2030) ($MN)    
68 South America Plastic Alternative Packaging Market Outlook, By Recyclable (2022-2030) ($MN)    
69 South America Plastic Alternative Packaging Market Outlook, By Biodegradable (2022-2030) ($MN)    
70 South America Plastic Alternative Packaging Market Outlook, By Type (2022-2030) ($MN)    
71 South America Plastic Alternative Packaging Market Outlook, By Cellulose-Based Plastics (2022-2030) ($MN)    
72 South America Plastic Alternative Packaging Market Outlook, By Starch-Based Plastic (2022-2030) ($MN)    
73 South America Plastic Alternative Packaging Market Outlook, By Polylactic Acid (2022-2030) ($MN)    
74 South America Plastic Alternative Packaging Market Outlook, By Polyhydroxyalkanoates (2022-2030) ($MN)    
75 South America Plastic Alternative Packaging Market Outlook, By Other Types (2022-2030) ($MN)    
76 South America Plastic Alternative Packaging Market Outlook, By Application (2022-2030) ($MN)    
77 South America Plastic Alternative Packaging Market Outlook, By Personal Care (2022-2030) ($MN)    
78 South America Plastic Alternative Packaging Market Outlook, By Food & Beverage (2022-2030) ($MN)    
79 South America Plastic Alternative Packaging Market Outlook, By Healthcare (2022-2030) ($MN)    
80 South America Plastic Alternative Packaging Market Outlook, By Other Applications (2022-2030) ($MN)    
81 Middle East & Africa Plastic Alternative Packaging Market Outlook, By Country (2022-2030) ($MN)    
82 Middle East & Africa Plastic Alternative Packaging Market Outlook, By Process (2022-2030) ($MN)    
83 Middle East & Africa Plastic Alternative Packaging Market Outlook, By Reusable (2022-2030) ($MN)    
84 Middle East & Africa Plastic Alternative Packaging Market Outlook, By Recyclable (2022-2030) ($MN)    
85 Middle East & Africa Plastic Alternative Packaging Market Outlook, By Biodegradable (2022-2030) ($MN)    
86 Middle East & Africa Plastic Alternative Packaging Market Outlook, By Type (2022-2030) ($MN)    
87 Middle East & Africa Plastic Alternative Packaging Market Outlook, By Cellulose-Based Plastics (2022-2030) ($MN)    
88 Middle East & Africa Plastic Alternative Packaging Market Outlook, By Starch-Based Plastic (2022-2030) ($MN)    
89 Middle East & Africa Plastic Alternative Packaging Market Outlook, By Polylactic Acid (2022-2030) ($MN)    
90 Middle East & Africa Plastic Alternative Packaging Market Outlook, By Polyhydroxyalkanoates (2022-2030) ($MN)    
91 Middle East & Africa Plastic Alternative Packaging Market Outlook, By Other Types (2022-2030) ($MN)    
92 Middle East & Africa Plastic Alternative Packaging Market Outlook, By Application (2022-2030) ($MN)    
93 Middle East & Africa Plastic Alternative Packaging Market Outlook, By Personal Care (2022-2030) ($MN)    
94 Middle East & Africa Plastic Alternative Packaging Market Outlook, By Food & Beverage (2022-2030) ($MN)    
95 Middle East & Africa Plastic Alternative Packaging Market Outlook, By Healthcare (2022-2030) ($MN)    
96 Middle East & Africa Plastic Alternative Packaging Market Outlook, By Other Applications (2022-2030) ($MN)    

List of Figures

RESEARCH METHODOLOGY


Research Methodology

We at Stratistics opt for an extensive research approach which involves data mining, data validation, and data analysis. The various research sources include in-house repository, secondary research, competitor’s sources, social media research, client internal data, and primary research.

Our team of analysts prefers the most reliable and authenticated data sources in order to perform the comprehensive literature search. With access to most of the authenticated data bases our team highly considers the best mix of information through various sources to obtain extensive and accurate analysis.

Each report takes an average time of a month and a team of 4 industry analysts. The time may vary depending on the scope and data availability of the desired market report. The various parameters used in the market assessment are standardized in order to enhance the data accuracy.

Data Mining

The data is collected from several authenticated, reliable, paid and unpaid sources and is filtered depending on the scope & objective of the research. Our reports repository acts as an added advantage in this procedure. Data gathering from the raw material suppliers, distributors and the manufacturers is performed on a regular basis, this helps in the comprehensive understanding of the products value chain. Apart from the above mentioned sources the data is also collected from the industry consultants to ensure the objective of the study is in the right direction.

Market trends such as technological advancements, regulatory affairs, market dynamics (Drivers, Restraints, Opportunities and Challenges) are obtained from scientific journals, market related national & international associations and organizations.

Data Analysis

From the data that is collected depending on the scope & objective of the research the data is subjected for the analysis. The critical steps that we follow for the data analysis include:

  • Product Lifecycle Analysis
  • Competitor analysis
  • Risk analysis
  • Porters Analysis
  • PESTEL Analysis
  • SWOT Analysis

The data engineering is performed by the core industry experts considering both the Marketing Mix Modeling and the Demand Forecasting. The marketing mix modeling makes use of multiple-regression techniques to predict the optimal mix of marketing variables. Regression factor is based on a number of variables and how they relate to an outcome such as sales or profits.


Data Validation

The data validation is performed by the exhaustive primary research from the expert interviews. This includes telephonic interviews, focus groups, face to face interviews, and questionnaires to validate our research from all aspects. The industry experts we approach come from the leading firms, involved in the supply chain ranging from the suppliers, distributors to the manufacturers and consumers so as to ensure an unbiased analysis.

We are in touch with more than 15,000 industry experts with the right mix of consultants, CEO's, presidents, vice presidents, managers, experts from both supply side and demand side, executives and so on.

The data validation involves the primary research from the industry experts belonging to:

  • Leading Companies
  • Suppliers & Distributors
  • Manufacturers
  • Consumers
  • Industry/Strategic Consultants

Apart from the data validation the primary research also helps in performing the fill gap research, i.e. providing solutions for the unmet needs of the research which helps in enhancing the reports quality.


For more details about research methodology, kindly write to us at info@strategymrc.com

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